Wednesday, 3 September 2014

The Art of Listening


There is a difference between hearing and listening but a lot of people do not realise that. Hell!! i didn't even realise the difference before i started paying attention. Hearing is simply receiving information and making no use of it whereas listening on the other hand involves receiving information, thinking about it and trying to draw inferences and analyse someones words and non-verbal actions. Simply put, listening is more important than hearing. Listening consist of not only the word coming out of a persons mouth but also taking a cue from the persons non verbal actions. (Hint: This is why it always advisable to learn a new language from native speakers/countries because you will learn a lot of non-verbal cues which will help you learn the language faster). Usually when people are talking to us we try to listen and think of the response we are going to give to the person. Which does not work. If you listen attentively you would almost always have a perfect response to anything or question someones asks you. This is how you can answer any question
The ability to listen and listen well can serve you well in your life as an entrepreneur and in your career. We are now in an information age, the person who has the most timely information is the one who wins. Maybe as an aspiring entrepreneur you are looking for your next big startup idea or your next business plan. Pay attention to what people are saying. If you are in business what are your customer saying? Maybe they want another color of your product or a new flavour or packpaging. Especially when someones says "I wish there was something (a product, service or a company) that could........" That is your cue as an entrepreneur to create something new. Therefore listening here means being in tune with your environment. Because the successful entrepreneurs are the ones who have looked for social problems and have solved them in extraordinary ways. 

Are you looking for your next million dollar idea? Be a good listener!!!

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