Three years ago, I heard
a motivational speaker talk on radio. He was giving a motivational
talk on how to be successful, one thing that he said that struck a chord with
me is that. ´the most successful people solve the most difficult societal
problems’. This really got me thinking, how does solving societal problems make
you rich or successful. With time i came to realize that what this man said is
a truism and that people who are solving simple societal problems are
the ones who get a large chunk of society’s resources. Therefore the more problems you solve, the more society is willing to devote resources for your work. Entrepreneurs who have built successful businesses started by solving a problems in a niche market.
Capt (rtd) Prince Kofi Amoabeng is a Ghanaian entrepreneur who owns UT Bank, one of Ghana's premier banking institutions among other financial services related firm. In the 90's where there was high interest rate and getting a loan from a bank was like chasing a unicorn. This entrepreneur set out to give quick loans to those who needed it with no hassle. He even dared to say your loan will be ready in less than 48 hours. This tagline undoubtedly drew the attention of the public especially those who badly needed loans. Now UT financial service is one of Ghana's top banks. After buying and rebranding another bank.
Sarah Blakely is the youngest self-made women billionaire in the world according to Forbes. She produces undergarment and her flagship product is pantyhose. Producing pantyhose on the surface might not seem like a 'genius' idea as compared to making a pill that cures cancer but it looks like society was willing to reward her for her undergarment brand. The people who are solving problems do not need a cut throat product to excel, they do normal products with an extreme edge.
Social media allows us to connect in an extra ordinary way that is why we rewarded Mark Zuckerberg and his friends so much for facebook. As a social media user and a tech fanboy, i have realised news that spark national conversation and rumor was heavily featured on social media. To take this further, i observed that, when news sites, magazines and other forms of traditional media share a post on their social media webpage they receive more comments and reactions than their own website. Now take a look at all the popular social media sites twitter, (have a conversation with people in 160 characters or less) and instagram, (put highly filtered pictures online and let people like and comment). The fundamental idea behind these social media networks are clear and very straight forward. So instead of hoping from one site to another to catch up on your favorite content, you can simplify this by following the social media pages of all these sites (problem solved).
So now as an aspiring entrepreneur i have been looking. I have been looking for little problems that i can solve in my community, my country Ghana and Africa. I must say there are so many problems to solve, maybe you should also start looking for problems people will be willing to pay you to solve, who knows we all might greatly reward you...
Sarah Blakely is the youngest self-made women billionaire in the world according to Forbes. She produces undergarment and her flagship product is pantyhose. Producing pantyhose on the surface might not seem like a 'genius' idea as compared to making a pill that cures cancer but it looks like society was willing to reward her for her undergarment brand. The people who are solving problems do not need a cut throat product to excel, they do normal products with an extreme edge.
Social media allows us to connect in an extra ordinary way that is why we rewarded Mark Zuckerberg and his friends so much for facebook. As a social media user and a tech fanboy, i have realised news that spark national conversation and rumor was heavily featured on social media. To take this further, i observed that, when news sites, magazines and other forms of traditional media share a post on their social media webpage they receive more comments and reactions than their own website. Now take a look at all the popular social media sites twitter, (have a conversation with people in 160 characters or less) and instagram, (put highly filtered pictures online and let people like and comment). The fundamental idea behind these social media networks are clear and very straight forward. So instead of hoping from one site to another to catch up on your favorite content, you can simplify this by following the social media pages of all these sites (problem solved).
So now as an aspiring entrepreneur i have been looking. I have been looking for little problems that i can solve in my community, my country Ghana and Africa. I must say there are so many problems to solve, maybe you should also start looking for problems people will be willing to pay you to solve, who knows we all might greatly reward you...
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